Businesswomen 'need more support'

Businesswomen 'need more support'

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A group of business leaders have called for improved support for budding women entrepreneurs

A group of business leaders have called for improved support for budding women entrepreneurs in a bid to “reinvigorate” the UK economy.

The business world needed the “natural skills” of women, including good communications and multi-tasking, said the group, which included Stephen Quinn, managing publisher of Vogue.

The call was made as Veuve Clicquot launched its appeal for nominations for its prestigious businesswoman of the year award for 2011.

Elsa Corbineau, brand director of Veuve Clicquot, said: “With only five women chief executives in the FTSE 100, it’s clear that more needs to be done to nurture rising talent.

“Women do not need to become more masculine in their approach to business, instead we are recommending they take stand-out qualities from men and use them to their advantage.”

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