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		</div><p>Fortnite has expanded beyond its gaming world with the launch of its own official merchandise store, selling clothing based on characters from the popular online world.</p>
<p>The online store, known as Retail Row, is currently allowing pre-orders on a onesie themed around the game’s Durr Burgers, as well as a range of t-shirts featuring characters from the game and its own logo.</p>
<p>The t-shirts start at £20 according to the site, and can be purchased now, while the onesie is expected to start shipping at the end of January and will cost £55.</p>
<blockquote class="twitter-tweet" data-width="550" data-dnt="true">
<p lang="en" dir="ltr">Pickup the latest Fortnite merch at Retail Row, launching today! ð¥</p>
<p>ðð: <a href="https://t.co/qu00cTHAWD">https://t.co/qu00cTHAWD</a> <a href="https://t.co/eMHZIWc8R8">pic.twitter.com/eMHZIWc8R8</a></p>
<p>&mdash; Fortnite (@FortniteGame) <a href="https://twitter.com/FortniteGame/status/1075406949292879872?ref_src=twsrc%5Etfw">December 19, 2018</a></p></blockquote>
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<p>The free-to-play game has become one of the most popular in the world, with reportedly around 200 million registered players on its platform.</p>
<p>The creation of an official merchandise store is also not developer Epic Games’ first attempt at expanding its business model – it recently launched an indie PC game store, designed to challenge established platforms in the market such as Steam.</p>
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