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		</div><p>Hong Kong announces a big giveaway of half a million free airline tickets to lure back visitors after expert drastic drop in visitor numbers into the city during the pandemic and post pandemic.</p>
<p>The Chief Executive John Lee launched on Wednesday a tourism campaign, Hello Hong Kong, saying the city will offer 500,000 free air tickets to welcome tourists from around the world. </p>
<p>This would include tickets and vouchers to woo tourists back to the international financial hub.</p>
<p>“Hong Kong is now seamlessly connected to the mainland of China and the whole international world and there will be no isolation, no quarantine,” he said at a ceremony.</p>
<p>“This is the perfect timing for tourists, business travellers and investors from near and far to come and say, ‘Hello, Hong Kong.’”</p>
<p>Under the campaign, most of the plane tickets — worth two billion Hong Kong dollars (£210 million) — will come from three Hong Kong-based airlines through various promotional activities, including lucky draws, buy one, get one free promotions and games.</p>
<p>The project will begin in March and last about six months, said Fred Lam, chief executive officer of the Airport Authority.</p>
<p>“We hope those who secure the air tickets can bring two or three more relatives and friends to the city. </p>
<p>Although we are just giving away 500,000 air tickets, we believe this can help bring Hong Kong over 1.5 million visitors,” Mr Lam said.</p>
<p>The airlines will distribute the tickets in phases, with the Southeast Asian markets set to benefit first, he said.</p>
<p>An additional 80,000 air tickets will be given away to Hong Kong residents in the summer, Mr Lam said.</p>
<p>Hong Kong aligned itself with mainland China’s zero-covid strategy that saw a near complete halt in tourism into the city. Hong Kong received 56 million visitors in 2019 — more than seven times its population — before the pandemic began.</p>
<p>Its strict Covid restrictions have kept visitors away over the past three years, devastating the tourism sector and its economy, with its GDP last year falling by 3.5% from 2021 according to the government’s provisional data.</p>
<p>It recently dropped it’s mandatory hotel quarantine rule, and PCR tests for incoming travellers causing a slight increase in the total arrival figures last year but it was just 1 % of the 2019 arrival figures.</p>
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