Lego to cut 1,400 jobs as part of company ‘reset’

&Tab;&Tab;<div class&equals;"wpcnt">&NewLine;&Tab;&Tab;&Tab;<div class&equals;"wpa">&NewLine;&Tab;&Tab;&Tab;&Tab;<span class&equals;"wpa-about">Advertisements<&sol;span>&NewLine;&Tab;&Tab;&Tab;&Tab;<div class&equals;"u top&lowbar;amp">&NewLine;&Tab;&Tab;&Tab;&Tab;&Tab;&Tab;&Tab;<amp-ad width&equals;"300" height&equals;"265"&NewLine;&Tab;&Tab; type&equals;"pubmine"&NewLine;&Tab;&Tab; data-siteid&equals;"111265417"&NewLine;&Tab;&Tab; data-section&equals;"2">&NewLine;&Tab;&Tab;<&sol;amp-ad>&NewLine;&Tab;&Tab;&Tab;&Tab;<&sol;div>&NewLine;&Tab;&Tab;&Tab;<&sol;div>&NewLine;&Tab;&Tab;<&sol;div><p>Lego is slashing 1&comma;400 jobs as part of a company-wide overhaul meant to counter falling sales&period;<&sol;p>&NewLine;<p>The move will effectively cut 8&percnt; of the Danish toymaker&&num;8217&semi;s 18&comma;200-strong workforce&comma; the majority of whom will be let go by the end of the year&period; The company said it was part of a &&num;8220&semi;reset&&num;8221&semi; for the group&comma; which has become &&num;8220&semi;increasingly complex&&num;8221&semi; over the past five years&comma; making it harder for Lego to grow&period;<&sol;p>&NewLine;<p>Lego Group chairman Jorgen Vig Knudstorp said&colon; &&num;8220&semi;We are very sorry to make changes which may interfere with the lives of many of our colleagues&period; &&num;8220&semi;Our colleagues put so much passion into their work every day and we are deeply grateful for that&period; Unfortunately&comma; it is essential for us to make these tough decisions&period;&&num;8221&semi;<&sol;p>&NewLine;<p>Affected staff will be offered redundancy packages and support as they move into new jobs outside Lego&comma; the company said&period;<&sol;p>&NewLine;<p>The toymaker made the announcement alongside its half-year results&comma; which revealed a 5&percnt; drop in revenue to 14&period;9 billion Danish krone &lpar;€2bn&rpar;&period; It came as a double-digit sales jump in growing markets like China failed to compensate for declining sales in established markets including the US and Europe&period;<&sol;p>&NewLine;<p>Pre-tax profit dropped nearly 3&percnt; to 4&period;4 billion Danish krone &lpar;€591m&rpar;&period; Mr Vig Knudstorp said the group was taking action&period; &&num;8220&semi;We are disappointed by the decline in revenue in our established markets&comma; and we have taken steps to address this&period;<&sol;p>&NewLine;<p>&&num;8220&semi;We are working closely with our partners and we are confident that we have the long-term potential of reaching more children in our well-established markets in Europe and the United States&period; &&num;8220&semi;We also see strong growth opportunities in growing markets such as China&period;&&num;8221&semi;<&sol;p>&NewLine;<p>Lego said some of its best-performing toys for the period included Lego City&comma; Lego Friends and Lego Technic&comma; as well as products linked to the hit Lego Batman film&period;<&sol;p>&NewLine;&Tab;&Tab;&Tab;<div style&equals;"padding-bottom&colon;15px&semi;" class&equals;"wordads-tag" data-slot-type&equals;"belowpost">&NewLine;&Tab;&Tab;&Tab;&Tab;<div id&equals;"atatags-dynamic-belowpost-68ed0bc4cccfd">&NewLine;&Tab;&Tab;&Tab;&Tab;&Tab;<script type&equals;"text&sol;javascript">&NewLine;&Tab;&Tab;&Tab;&Tab;&Tab;&Tab;window&period;getAdSnippetCallback &equals; function &lpar;&rpar; &lbrace;&NewLine;&Tab;&Tab;&Tab;&Tab;&Tab;&Tab;&Tab;if &lpar; false &equals;&equals;&equals; &lpar; window&period;isWatlV1 &quest;&quest; false &rpar; &rpar; &lbrace;&NewLine;&Tab;&Tab;&Tab;&Tab;&Tab;&Tab;&Tab;&Tab;&sol;&sol; Use Aditude scripts&period;&NewLine;&Tab;&Tab;&Tab;&Tab;&Tab;&Tab;&Tab;&Tab;window&period;tudeMappings &equals; window&period;tudeMappings &vert;&vert; &lbrack;&rsqb;&semi;&NewLine;&Tab;&Tab;&Tab;&Tab;&Tab;&Tab;&Tab;&Tab;window&period;tudeMappings&period;push&lpar; &lbrace;&NewLine;&Tab;&Tab;&Tab;&Tab;&Tab;&Tab;&Tab;&Tab;&Tab;divId&colon; 'atatags-dynamic-belowpost-68ed0bc4cccfd'&comma;&NewLine;&Tab;&Tab;&Tab;&Tab;&Tab;&Tab;&Tab;&Tab;&Tab;format&colon; 'belowpost'&comma;&NewLine;&Tab;&Tab;&Tab;&Tab;&Tab;&Tab;&Tab;&Tab;&rcub; &rpar;&semi;&NewLine;&Tab;&Tab;&Tab;&Tab;&Tab;&Tab;&Tab;&rcub;&NewLine;&Tab;&Tab;&Tab;&Tab;&Tab;&Tab;&rcub;&NewLine;&NewLine;&Tab;&Tab;&Tab;&Tab;&Tab;&Tab;if &lpar; document&period;readyState &equals;&equals;&equals; 'loading' &rpar; &lbrace;&NewLine;&Tab;&Tab;&Tab;&Tab;&Tab;&Tab;&Tab;document&period;addEventListener&lpar; 'DOMContentLoaded'&comma; window&period;getAdSnippetCallback &rpar;&semi;&NewLine;&Tab;&Tab;&Tab;&Tab;&Tab;&Tab;&rcub; else &lbrace;&NewLine;&Tab;&Tab;&Tab;&Tab;&Tab;&Tab;&Tab;window&period;getAdSnippetCallback&lpar;&rpar;&semi;&NewLine;&Tab;&Tab;&Tab;&Tab;&Tab;&Tab;&rcub;&NewLine;&Tab;&Tab;&Tab;&Tab;&Tab;<&sol;script>&NewLine;&Tab;&Tab;&Tab;&Tab;<&sol;div>&NewLine;&Tab;&Tab;&Tab;<&sol;div>


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