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		</div><p><a href="http://londonglossy.com/wp-content/uploads/2011/03/bq-planning-35m-website-upgrade.jpg"><img class="alignnone size-full" title="B&#038;Q has announced plans to invest 35 million pounds constructing a 'world-class' website" src="http://londonglossy.com/wp-content/uploads/2011/03/min-bq-planning-35m-website-upgrade.jpg" alt="B&#038;Q has announced plans to invest 35 million pounds constructing a 'world-class' website"/></a></p>
<p>Home improvement retailer B&#038;Q is to spend £35 million constructing a &#8220;world-class&#8221; website as it battles declining sales trends at its stores.</p>
<p>The new digital platform will launch in phases over the next three years, but in 2011 customers will see the start of a transactional site designed for mobile phones, a doubling of products available for next-day delivery as well as further developments to its iPhone app which launched last July.</p>
<p>Euan Sutherland, B&#038;Q&#8217;s chief executive, said the shopping and customer service experience with B&#038;Q &#8220;will be joined up and much improved&#8221;.</p>
<p>The website drive comes amid expectations that B&#038;Q&#8217;s UK and Ireland like-for-like sales declined 3% in the year to January this year.</p>
<p>The store chain, which is part of FTSE 100 firm Kingfisher, recently signed up Channel 4&#8217;s property experts Kirstie Allsopp and George Clarke as ambassadors in a campaign to promote DIY and home improvement and give advice online.</p>
<p>The chain also uses Alan Titchmarsh, who writes a gardening blog on the website, to promote its products.</p>
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