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		</div><p><a href="http://londonglossy.com/wp-content/uploads/2011/02/cost-savings-boost-heineken-profits.jpg"><img class="alignnone size-full" title="Brewing giant Heineken has reported strong growth in operating profits from its UK business" src="http://londonglossy.com/wp-content/uploads/2011/02/min-cost-savings-boost-heineken-profits.jpg" alt="Brewing giant Heineken has reported strong growth in operating profits from its UK business"/></a></p>
<p>Brewing giant Heineken has reported strong growth in operating profits from its UK business despite a 4% decline in the beer market.</p>
<p>Profits rose after it increased its prices and benefited from cost savings following the closure of breweries in Reading and Dunston near Newcastle and the restructuring of its Scottish &#038; Newcastle Pub Company.</p>
<p>The company, which brews Foster&#8217;s, John Smith&#8217;s, Kronenbourg 1664 and Bulmers, also reported that sales of Strongbow were lower in a slightly declining cider market.</p>
<p>Heineken did not disclose figures for the UK business but said the group&#8217;s western European arm reported a 3.6% decline in volumes in 2010, while operating profits were up 14% to 904 million euros (£761.6 million).</p>
<p>Heineken, which was recently named an official partner of the 2012 London Olympics, said lengthy negotiations with some major off-trade customers adversely impacted its market share in the first half of 2010, although its share partly recovered in the second half of the year.</p>
<p>Heineken UK managing director Stefan Orlowski said: &#8220;2010 has been a challenging year for many in the brewing and pub trade, but I am very pleased with the progress we have made within our business and indeed with our brands.&#8221;</p>
<p>He added that Heineken was beginning to realise the potential of its newer brands such as Amstel and Tiger.</p>
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