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		</div><p><a href="http://londonglossy.com/wp-content/uploads/2011/02/tesco-slammed-over-sexist-tshirt.jpg"><img class="alignnone size-full" title="A controversial T-shirt sold by Tesco hangs on a washing line in Cambridge" src="http://londonglossy.com/wp-content/uploads/2011/02/min-tesco-slammed-over-sexist-tshirt.jpg" alt="A controversial T-shirt sold by Tesco hangs on a washing line in Cambridge"/></a></p>
<p>Supermarket giant Tesco is under fire for selling a T-shirt with a logo which critics said &#8220;promoted voyeurism&#8221;.</p>
<p>Women&#8217;s groups said the shirt &#8211; which showed silhouettes of women in the sights of binoculars beneath the slogan &#8220;Bird Watching&#8221; &#8211; was &#8220;objectionable&#8221; and Tesco&#8217;s decision to sell it &#8220;deeply concerning&#8221;.</p>
<p>Tesco said the £6 own-brand shirt, which was on sale in shops and on the internet, was a &#8220;humorous item&#8221; which was no longer available.</p>
<p>&#8220;This T-shirt is objectionable on so many levels,&#8221; said Anna van Heeswijk, campaigns manager for lobby organisation Object.</p>
<p>&#8220;It promotes voyeurism, dehumanises females into sex objects and uses sexist language to refer to women as &#8216;birds&#8217;. These messages about women are worrying.&#8221;</p>
<p>Object said it had previously criticised Tesco for selling and displaying &#8220;degrading and pornographic lads&#8217; mags&#8221;.</p>
<p>Somali Cerise, prevention manager for the End Violence Against Women coalition, added: &#8220;It is deeply concerning that a major high-street retailer such as Tesco sells products that perpetuate the sexualisation of women.</p>
<p>&#8220;Our research shows that sexual harassment of young women is commonplace. Products like these T-shirts create a culture of acceptance and normalisation of sexual harassment.</p>
<p>&#8220;We are calling on Tesco to take a more responsible and ethical stance to what it sells, rather than send out messages that it is acceptable for men to leer at and ogle women.&#8221;</p>
<p>Tesco, which also offers a &#8220;Sid the Sexist&#8221; T-shirt on the internet, said no offence had been intended. It said: &#8220;The T-shirt, which was intended as a humorous item of casual wear, was on clearance and is no longer on sale.&#8221;</p>
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