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Sunday, February 28, 2021

Pokémon Go sees Nintendo’s market value increase by £6 billion

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Nintendo’s shares have jumped to a level not seen since 1983 – when the Nintendo Entertainment System (NES) was first released – and it’s all thanks to Pokemon Go.

The mobile game has only been available for a few days and is still not technically available in the UK, but Nintendo’s shares have risen 24.5% to ¥20,260 (£153.50) in Tokyo, according to the Guardian. It means that in two days Nintendo shares have jumped by 36%.

The surge means £6 billion has been added to Nintendo, a company that owns 33% of Pokemon but is only indirectly linked with Pokemon Go – although it owns a stake in former Google subsidiary Niantic, which developed the mobile game.

The game managed to overtake Tinder in terms of app usage in a single day, so there are surely only good things to come for Nintendo when the game is officially released in the UK.

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